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The students are exposed to an overview of the psychology and consumer behaviour, as well as the consumers. It deals with inner psychological dynamics that affect how consumers process the information and the socio-psychological aspects that generally affect consumer buying behaviour.
Course Learning Outcome:

Explain basic concept of operations management. (C2,PLO1)
Produce a report on appropriate methods practiced by an organization. (C3,PLO2)
Apply standard operations management calculative methods in decision making. (C3,PLO7)
This course provides concepts of accounting for partnerships and special accounts according to Malaysian Financial Reporting Standard (MFRS) . It covers the preparation and reporting of financial statement for partnerships and special accounts for non-profit organization, manufacturing and branch accounting.
The course introduces students to the basic knowledge on the financial accounting including analysis on financial statement. It is also provide the basic knowledge in cost and management accounting.

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